Who’s in Charge:
You or the Chaos?
You’re working hard. But is it working?
You started your business for freedom,
but now it feels like a trap.
Your to-do list grows faster than your profits.
Is this really what you signed up for?
Most Business Owners Don’t Lack Effort.
They lack a System.
Finally, a business model
that actually works.
That’s why Bart van den Belt created the Circle of Business — a proven, practical model to help you build a profitable business that runs without you.
The Circle of Business is not just another business model; it’s a proven, practical strategy that has been successfully implemented by numerous businesses across various industries.
There’s a way out.
It start with a new way of thinking.
Unlike other models, The Circle of Business integrates every aspect of your company into a cohesive, agile system. It enables you to create a business environment where people thrive, processes run smoothly, and value is consistently delivered to the market.
It’s a comprehensive approach that ensures your business is not only profitable but also resilient and future-proof.
The Circle of Business:
A System Built for Growth
The Circle of Business is a complete framework designed for small and medium-sized business owners who want clarity, control, and growth. It shows you how to fix the chaos, find the bottlenecks, and take smart steps forward.
At the heart of the model are three circles that work together:
the green, orange and blue circle.
Circle 1: The Customer Journey (Orange)
Flywheel of Growth
Responsible for Revenue
Most businesses don’t need more hustle. They need a better system to attract, convert, and retain customers-consistently. The Flywheel of Growth transforms your client journey into a self-sustaining engine. One where every customer becomes a fan, and every fan brings in more business. Want growth on autopilot? It starts here.
Circle 2: The Organization (Blue)
Foundation of Growth
Responsible for Profit
You don’t build empires on shaky ground. Behind every profitable business is a rock-solid foundation: people, processes, systems, and finances that actually work. The Foundation of Growth isn’t sexy—but it’s what separates stress-driven chaos from calm, compounding profit. Stop guessing, start scaling.
Circle 3: Leadership (Green)
Compass of Growth
Responsible for Long-Term Growth
Your business can’t outgrow you. Leadership is the throttle—and the brake. The Compass of Growth helps you steer with vision, make bold choices, and lead with intention. Grow yourself, and your business follows. Ignore it, and you’ll become the bottleneck. Harsh? Yes. True? Also yes.
The 5 Levels of Growth
Every business goes through 5 levels of growth.
The challenge is not just to keep pushing forward and accelerating.
Sometimes, it’s more effective to take a step back and focus on structuring.
What You Don't Know is Costing You Money
Take the Business Scan.
In just 15 minutes, you’ll discover:
- Your organisation score
- The 10 result areas
- Your top-5 priorities to grow
This is what you get:
- Insights that pay off fast
- A custom 20-page business report
- A coaching call with a certified business coach
Stop Guessing. Start Growing.
and find out what’s really going on in your business